Vetements Catwalk Fashion Show Paris Menswear FW2018
Demna Gvasalia, the designer of Vetements, went back to his designer roots and to the [Martin] Margiela approach.He wanted to shows his gratitude towards the label where he learned a lot of his designer skills and ways of breaking the rules.
He did it his own way with his signature mash-up of signs and prints, thrift-store sportswear collages and Eastern European peasant styling, with silhouettes built from piled-up oversized shirts in a jumble of prints and headscarves.
But the collection also had a softer, chicer side to it. His idea of turning oversized jackets around to expose the tags was very Margiela-esque, as were the tribal tattoo T-shirts and crumpled suits that looked as though they’d been picked off the bedroom floor.
Remixing his favorite things from his own youth, the designer added Marilyn Manson T-shirts, cut up his favorite T-shirts to create quirky assemblages of graphic messages and included a hookup with Nineties club-kid sneaker brand Swear. The customized denim with hand doodles and kids’ stickers added a playful, more joyful mood to the collection.