Backstage at Gestuz AFW SS2013

What happened backstage at Gestuz? Well, take a look yourself.

Gestuz Amsterdam Catwalk Fashion Show SS2013

When thinking of summer, most people think of light, airy fabrics and a soft or cheerful color palette. But not Arina Woron, designer of Danish label Gestuz. Her perfect summerlook is feminine and romantic but with a rock ‘n roll twist. “The collection is about a beautiful rose garden on a hot summer day, very romantic. Yet we always keep the toughness in every collection.”

And it showed. The Gestuz woman dresses sexy but in a edgy way. We saw some black, asymmetrical dresses with a slit or open back paired with rough combat boots. As well as nude body hugging dresses, soft knitted jumpers, shorts and skirts with zippers in the front. The rock ‘n roll was more visible in the use of black, denim revised with studs and of course lots of leather, which seems a key ingredient in every collection. The roses were reflected in the different shades of red and pink used in several graphic prints.

Do we want to be this Gestuz women? Well, we love the burgundy red and leather details. And a bit of rock ‘n roll in the summer is maybe not such a bad idea at all.

(Eva Dusch)

Impressions of Amsterdam Fashion Week FW2012 Day 4

This was the fourth day of Amsterdam Fashion Week FW2012. An afternoon and evening filled with the Firestarters Talkshow, interesting shows of Custo, Tony Cohen and Gestuz. But the talk of the day was the Supertrash-show in the Passenger Terminal Amsterdam. Olcay Gulsen transformed the venue in a golden Las Vegas-space, where sailorgirls guarded the frontrow. She also launched her own perfume, Supertrash Phenomenal.

Gestuz Catwalk Fashion Show Amsterdam FW2012

Minimal meets French rock ‘n roll’, according to designer Arina Woron and CEO  Sanne Nielsen that’s the way to describe the fall collection of Danish label Gestuz best. The collection called ‘through rocks and waves’ shows nature around the Danish costal scenery in it’s most rough but elegant way.  The inspiration for the theme came from the work of Kirsten Klein, a Danish photographer who makes pictures of nature. ‘We wanted to show raw nature, old and destroyed. As a starting point we took little pieces of different photo’s from Kirsten and put them together to make it one.’ The actual result you see in the print dresses and shirts.

And not only the prints reflect the theme perfectly, it’s also the use of fabrics like lace, wool, silk and leather, which made some interesting combinations.  Like a cotton lace maxi-dress combined with a leather jacket, biker trousers with a casual denim blouse or a sequin dress. ‘We really played with soft and rough elements and combined them in one look. Like the sequin dress which looks really soft and feminine, but the sequins are made of actual metal which gives it that rough edge.’ And if you want to give a dress some sharpness, just wear some biker boots underneath it.

Also the colors came straight out of nature, like olive green, black, gray and dusty red. ‘We use a lot of dark colors, so the red is to soften it up a bit and add some color to the collection’.

The Danish label shows what the Scandinavians designers are best in: making wearable clothes, simple, clean and elegant but always with a personal touch. And in this case,  the rock ‘n roll worked really well.

by Eva Dusch

Gestuz Frontrow Fashion Show Amsterdam FW2012

Who was sitting next to whom? Check out the front row at the Tony Cohen-show.