MaryMe JimmyPaul Fashion Week Amsterdam FW2014

As fog appeared from the sides of the runway and plastic bags whirled all over it the first MaryMe Jimmy Paul a white and gold winter princess (Valentijn de Hingh) made her way onto it. She wore a structured, quilted golden dress, a white furry coat and sneakers. In each of her hands she carried a plastic bag filled with what looked like boiling nitrogen. The idea behind the smoke everywhere? E-cigarette brand Jiksu was the sponsor of the whole event. They made it possible for MaryMe Jimmy Paul to introduce their sporty, stiff sweaters and bring on their fluffy, fur skirts. Their colorful hooded coats, their full on printed and very colorful ensembles, their ripped leather pants and their short haired motor jackets. Not to mention the leather gloves, the black wigs and the sheer backpacks that completed the party. Who the two geniuses behind this all are, we will never really know. Like at their previous fashion show the label’s founders decided not to make an appearance or take a simple bow at the end of the show. Instead their PR ladies walked the runway and gladly took the big applause on their behalf.

Jonathan Christopher Homme Fashion Week Amsterdam FW2014

Jonathan Christopher Homme made his debut yesterday at Mercedes-Benz FashionWeek Amsterdam, and so did Dutch stand-up comedian Jandino Asporaat. Since Jonathan Christopher made his wedding-suit he is fan of this label. It’s fresh, sexy and tough said Asporaat. And so was the collection Jonathan Christopher Homme presented yesterday, a mix of tough streetwear and sportswear and slick menswear classics.

Frontrow at Individuals AFW FW2013

Who was sitting where and with whom? From the ELLE-team to Maik de Boer and Michou Basu.

Backstage at Ado Les Scents AFW 2012

Take a look backstage at the show of Hyun Yeu’s collection Ado Les Scents, which was inspired by the book ‘1984’ of Aldous Huxley.

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