OntFront Catwalk Fashion Show SS10

Ontfront started out as an underground platform for young artists, fashion designers and musicians. Aware of the fact that the clothing industry is oversaturated, OntFront came up with a fresh concept. What do you wear when you’re grown too old for your neon one-liner t-shirts and you don’t want to wear a suit? And what do you wear when you want to look sharp, but not stiff? Sidewalk Tailoring is the answer. By combining classic suit tailoring with cutting edge street influences OntFront bridges the gap between these two distinct styles. For spring/summer 2010 OntFront created a 60 piece collection called ” Tonight is the Knight”. Inspired by the bold iron armor of the middle ages. Classic elements of the harness were translated into sophisticated and comfortable pieces for the modern knights.

EnD Catwalk Fashion Show SS10

EnD is Eva van Overbeeke and Delia Drel, both graduated in 2003 at the Academy of Art in Utrecht. Their 6th collection seems to focus at nature by using and mixing different techniques, patchwork, prints and colors.

Claes Iversen Catwalk Fashion Show SS10

For his new ss 2010 collection Claes Iversen found inspiration in surreal elements and the work of Rene Magritte. Classic menswear represents the hard, businesslike reality that’s a contrast towards the ever changing feminine forms. The Post-It-form is like Magritte’s apples, fishes and pipes – you’ll find it throughout the collection as a graphic element or as a symbol of connecting different techniques.

Klaag TV Amsterdam Fashion Week Edition Episode 2

[vimeo width=”450″ height=”360″]http://vimeo.com/5761883[/vimeo]

Streetwear Amsterdam SS10 Day 4

What are you wearing during Fashionweek? Your stiletto-heels, your latest Marni-dress or that vintage Chanel? Maybe we will spot you in Paris, Milan, New York or Amsterdam. During the fashionweeks we refresh our streetwear-category daily. We don’t judge, we’re not the fashion-police, we just enjoy fashion and your own personal style. Next stop: Amsterdam Fashion Week.

Claes Iversen Catwalk Backstage SS10

Take a quick look backstage at the Dutch/Danish Claes Iversen, where Lydia le Loux and team did a wonderful job on the models. We loved those drops of morningdew. And the collection of course!

Monique Collignon Catwalk Fashion Show SS10

The second ready to wear collection of Monique Collignon is divided into 3 themes: City Vibes, Bohemian Rhapsody and Navy Affair. All together 60 (!) styles, from small daywear dresses to tops, blouses, jackets, blazers and trousers, all waiting to mix and match. Of course Monique didn’t forget those who are in desparate need for beach- and loungewear.

LEW Catwalk Fashion Show SS10

Kim Leemans and Merel Wicker met in 2001 at the Rietveld Academy in Amsterdam and have been cooperating ever since then. In 2007 they decided to start their own label, LEW. The duo knows how to translate a concept into wearable clothes. They use eyecathing techniques, fresh mature colors and graphic shapes which create a refreshing and powerful image. Their ss2010 collection refers to the vibrant, continuous changing  period that lies behind them.

John Kattenberg over John en dat wat er niet is

John Kattenberg vertelt backstage op de Amsterdam International Fashion Week (AIFW) over John en dat wat er niet is.

[youtube]http://www.youtube.com/watch?v=5DwcC_fC1W8[/youtube]

Front Row AIFW Saturday SS10

Team Peter Stigter went front row this Saturday at the catwalk shows from Monique Collignon, EnD, Claes Iversen and LEW to spot all the fashionistas!

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