Casablanca Fashion Week 2012 Preview: Said Mahrouf

One of the designers who will show his collection at Casablanca Fashion Week is Said Mahrouf (40). He is the one who invited Team Peter Stigter to Casablanca. That’s no coincidence, since Mahrouf lived for more than 30 years in the Netherlands – he came to our country with his parents when he was 9 – and studied Fashion Design at the Gerrit Rietveld Academy in Amsterdam. This year in January he presented his collection for the first time at Amsterdam Fashion Week.

Mahrouf is fascinated by the interaction between human movements and space. He gradually focused his work on designing costumes for site-specific performances. His work has been displayed at the New Museum of Contemporary Art and the Cooper Hewitt National Design Museum, both in New York, the Utrecht Central Museum, the Amsterdam Municipal Museum, Carriage Works Gallery in Sydney and in Casablanca’s Loft Gallery. In 2011 he was appointed artistic director of the 15th edition of Morocco’s main traditional fashion event, Caftan, which was broadcast live from Marrakech. Said Mahrouf presents a ready-to-wear collection at Festimode-Casablanca Fashion Week annually.

His fashion-collections are an ode to femininity and elegance. The soft, sensual lines of his designs truly come to life on a female body. And his clientele in Casablanca loves it. After years of living in Amsterdam and traveling the world, Said Mahrouf returned  to Casablanca in 2010 definitely. In his atelier he designs and sells ready to wear de luxe. And it made him a celebrity in Morocco. Moroccan fashion is often traditional in spirit, what Mahrouf designs is considered avant-garde. And elite wants that.

Team Peter Stigter visited the designer in his atelier in Casablanca for a preview of his new collection, which is inspired by the colors of Marrakech.

More information about Said Mahrouf and Casablanca Fashion Week

 

Meanwhile, in Casablanca

November 6, 2012 by  
Filed under Events, Fashion, Featured Items, General, People, Team

Team Peter Stigter has arrived in Casablanca, Morocco. For the first time the Team is shooting the Fashionweek over there. And of course we will keep you posted on that. But first Peter and Jon want to share some pics they made during their first meeting with this modern city in the North of Africa, which is the biggest city of Morocco with the most important harbor. They visited the old town, the Hassan II mosque and some interesting shops and people. Please enjoy.

Dutch Fashion Here & Now India, part 6

The last day of their stay in New Dehli India, Dutch Fashion Here & Now organized a workshop catwalkphotography  with Team Peter Stigter. Also the Indigo Embassy popped up hosted by James Veenhoff.

 

Dutch Fashion Here & Now India, On the Streets

What are they wearing during India Fashion Week in New Dehli? It looks all different from what we saw in New York, Paris in Milan, but even here people like to dress up. What we liked the most: the young men in skirts and tunics, they don’t look funny at all -actually, it’s very elegant.

Dutch Fashion Here & Now India, Frontrow & Afterparty

Who was sitting front row at the Dutch Fashion Here & Now India show last week-end? Plus, who attended the afterparty? Take a look for yourself.

Dutch Fashion Here & Now India, the Show

Dutch Fashion Here & Now opened India Fashion Week yesterday with a show that celebrated fashion in all its parts: craftsmanship, fantasy, glamor, style. The Dutch label *DIED* presented their custom made shirts, Jan Taminiau and Suneet Varma collaborated on a glamorous and  elaborated collection and Roheet Ghandi and Rahul Karma showed their contemporary pret a porter. Part of the production was the soundtrack made by Starstudded Studios, make-up by Ellis Faas and runway photography by Peter Stigter.

Dutch Fashion Here & Now India, part 5

Diederik Verbakel and Marieke Holthuis are part of Dutch Fashion Here & Now in India. They are founders of the label *DIED*, which stands for products with a soul. They travel the world searching for crafts and inspiration which feed their collections: fashion with a keen eye for authentic and traditional techniques. For their introduction in India they made ten custom made outfits: they went to India with ten basic white T-shirts that are being transformed into hand-crafted, hand-painted and hand-dyed *DIED* artworks.

Dutch Fashion Here & Now India, part 4

Here are some impressions of our stay in New Dehli, India. We are part of Dutch Fashion Here & Now, together with other Dutch fashion-pro’s. Read more about it here .

Dutch Fashion Here & Now India, part 3

Dutch designer Jan Taminiau loves Indian embroidery and traditional Indian unpolished jewelry and he has used the sari’s draping and pleating technique in his dresses. So working together with Suneet Varma on a co-creation collection during Dutch Fashion Here & Now is a treat to him, the duo will show this evening at the opening of India Fashion Week. In the Indian press Taminiau stated he is very excited. “The idea to have two worlds meet in creativity and passion is very exciting and new. I feel my work has a strong connection to the craftsmanship and luxurious femininity that India is famous for.”

 

Dutch Fashion Here & Now India, part 2

Dutch designer Jan Taminiau is part of the delegation in New Dehli during Dutch Fashion here & Now. And the best of Indian fashion joined hands with him, designer Suneet Varma (a Bollywood favorite in India) is collaborating with Taminiau on a co-creation collection being showed tonight. Both designers worked together during the fittings, but they also joined forces in the ateliers.

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