Louis Vuitton Catwalk Fashion Show Paris Womenswear Spring 2016

“Let’s get digital, digital. I wanna get digital. Let’s get into digital.” The first song (a parody of Olivia-Newton John’s ‘Physical’) suddenly popped into our minds by seeing the Louis Vuitton’s newest collection, showed in the brand’s brand new Louis Vuitton Fondation. Perhaps it was slightly to bubbly for this considerable tough collection. They choose Moderat’s ‘New Error’ as the (yes, perfect indeed) soundtrack to compagnon the big screens beaming futuristic outer space lights. The fully packed front row (Catherine Deneuve, Miranda Kerr, Michelle Williams and many more A-listers) was about to take off and rise up into, well, the future perhaps. We were looking at the frontiers of the digital era and took a trip into sci-fi. It was one of the few shows that didn’t look back, but forward. Way forward. A theme like this can be quite challenging for such a big and established brand like Louis Vuitton, but it has proved many times it can translate its heritage from the past into the future. Any future so to speak. Nicolas Ghesquière did a great job finding a in between way making a clear sartorial statement. He opened the show with a a bubblegum pink leather jacket edged up with patent black tape, a black patchwork skirt and heavy black sports-sandals. It set the tone right away: this girl is a tough one (literally, the models had their hands bound like boxers). Even so is her wardrobe. Dazzling silvered dresses and coats, ‘oily’ holographic sheen, metallic puffball or bubbled skirts, shiny knits, in-your-face zippers running over a leather skirt or on the frontside of trousers. But if we’re talking about IT-items for next season, there might be a good chance the biker jackets with monogrammed sleeves and LV prints will be a huge hit amongst their more youthful and experimental customer.