Trend Report FW2018: Logo a go go

This might be part 13 of the same trend report. But fact is the logomania trend is still undeniable represented. Showing off brands (and money) has been a hit for seasons now and designers are not planning on putting a hold to it any time soon. From quite subtle references at Prada to Fendi’s logo statement. And just ask Donatella how many times she can put her brands name in one outfit. Belts, scarfs, T-shirts, sweaters, cuffs and bags make for the best logo a go go items and are selling like hot cakes. And those belts might be the safest bet for all fashion lovers out there; in ten years from now they’ll still be worth just as much and look just as chic. The ultimate branded touch to a classic look (Emporio Armani) or the icing on the cake of a full on logo printed look (Versace). Lift off, takin’ my coat off. Showin’ my tattoos, I’m such a showoff.