Quoc Thang Backstage at AIFW SS2012

Even men need to be powdered now and then. The backpackers and travellers that inspired Quoc Thang for his fall collection were symolised by shimmering powder and sandblown hair.

FRANK by Zeeman Backstage AIFW SS2012

The make up at the show of Frank was colorful, with bright colors like red and yellow at eyelids and nails, while lips were kept neutral. Take a look backstage.

Hunkemöller Backstage at AIFW SS2012

It was a happy scene backstage at the Hunkemöller-show where the models felt pretty and feminine in their beautiful lingerie and bikini’s. But there was also time for a laugh and fun.

Impressions of AIFW SS2012 Day 3

This was Day 3 of Amsterdam International Fashion Week  edition SS2012. Highlights of yesterday were the show of Sage & Ivy in the Spartelvijver, Hunkemöller, the presentation of Charlotte Kan and the beautiful weather.

Sage & Ivy Backstage/Atmosphere at AIFW SS2012

Luckily for Alexia van Engelen, designer of Sage & Ivy, the sun was out all day yesterday. And it helped to create a wonderful setting for her show, that was held at the Spartelvijver near the AIFW venue. The audience was seated next to the pond and had a great view on the stage, the water and the show. Backstage the atmosphere was relaxed, while the team of House of Orange transformed the models into mysterious waternymphs.

Frans Molenaar Prijs 2011 Backstage – AIFW SS2012

Hairdressers creating the most chic or extravagant haircuts and make-up artists making the most beautiful red lips. Backstage at the Frans Molenaar Show was a little hectic, because there were six different designers showing their collections, which meant a lot of models that needed to be dressed. But it all worked out really well and everyone looked shiny and happy.

(text by Eva Dusch)

Lichting 2011 backstage at AIFW SS2012

There was order in chaos backstage at Lichting 2011. Getting fourteen different collections prepared and all kinds of models in make up and dressed required special skills from the backstage-team. But in the end it all worked out fine. The result was a beautiful, fast show.

Pauline Van Dongen & Etranger LAB Backstage at AIFW SS2012

Take a look backstage at Pauline van Dongen and Etranger preparing for their LAB-show.

 

Impressions of AIFW SS2012 Day 2

This was Day 2 of Amsterdam International Fashion Week  edition SS2012. Highlights – despite the rain and wind and rain and wind – of yesterday were Pauline van Dongen and Lichting 2011 with winner Sanne Schepers from Artez.

Individuals Backstage at AIFW SS2012

The team went backstage at the Individuals show, the ‘commercial’ show of the Amfi. Make-up and hairteam worked hard to make the models look perfect and the clothes looked promising.

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