Ready to fish fashion show fw2010

On the afternoon of 9 February designer Ilja Visser presented her Ready to fish fall/winter collection for 2010/2011. For the fashion show a small fashion audience gathered at a location in the center of Amsterdam. The great building has since a few months become Ilja Visser’s office and within a month a Ilja Visser shop will be opened there too.

At the fashion show we met with Mrs. Forester, a nice well-dressed lady, who protects the forest. Mrs. Forester wears the prettiest clothes, takes care of the trees and the flowers and is always happy. For her the presentation of new collection, which was inspired by this lady, Ilja took us deep into the woods.

While a forest-inspired video was played at the back of the room Mrs. Forester was represented in many woolen outfits like a catsuit and a long buttoned cardigan. Heavy and light fabrics combined together in several outfits formed a great aspect of the collection.

Pants were pleated and draped. A few jackets had the shiny print of hanging leaves all over them. Other pants and tops had moss prints in different natural colors. The models carried clutches with them and wore large hats, which looked splendid.

Ilja held a great show. The materials looked amazing and the location made the show feel extra special. And we…we just got carried away by the whole forest-story.