Preview AIFW – SIS by Spijkers en Spijkers SS2012

This upcoming edition of the Amsterdam International Fashion Week the twins sisters Riet en Truus Spijkers will be the first to show their  SIS collection. We spoke to the sisters about this new collection and what kind of story they will be telling during the opening event.

“We’re very excited to be part of the opening show this season. For us that’s even better than just doing a regular fashion show. It results in a lot of media attention, which is one of the reasons we decided to show during Amsterdam Fashion Week. More media coverage results in more requests for our collection and that’s always good.”

It’s only one year ago that Spijkers en Spijkers launched it’s little sister SIS, yet so far the new line is doing great. “We are getting applications for the collections from abroad as well. SIS is now being sold in countries like Italy, Japan and Australia.”

As for the new summer collection we can expect nothing but summery/sunny clothing. “The collection is sunny, optimistic and a little naughty. The theme is Bain du Soleil. Again it will have some twenties references, which we also used in our music. The soundtrack will be modern but with a definite twenties twist.”

Like in every collection the sisters chose a certain woman as their female muse for the collection. “This time Olympic swimmer Zus Braun gave the designers their inspiration. Due to that the collection has some slightly sporty details in it, but mostly done in a very feminine way.”

“The clothes will have a tight fit and come in colors like rose, pistachio, amber and nautical blue. There are some bright Au Bain de Soleil prints as well. We used cotton, crêpe de chine and some very comfy jerseys. It’s just a fun collection, so we’re very much looking forward to the show.”

SIS by Spijkers en Spijkers will be shown on Wednesday evening 13 July at 6.30 p.m.