Claes Iversen Amsterdam Catwalk Fashion Show SS2013
Tonight Claes Iversen presented us with a mix of different styles and collections. He opened the show with several minimalistic, sober grey looks, followed by rich, colorful floral designs and ended with more dramatic styles in shades of grey and coral.
Throughout the collection he showed some of his previously designed details and re-introduced some ‘old’ success numbers like the price tags (which were lasered this time) and butterflies he once presented. Claes even recreated half of his iconic rose dress from 2007 and used it has one of his final items. Plus a suit jacket was brought back to live in several different fashion pieces.
Different periodes melted together; sixties flairpants and floral prints clash with all American football influences, which include strong shoulders and sportswear inspired details.
See all the highlights come together in this mind blowing spring/summer fashion show.
Streetfashion AFW SS2013 Day 1
July 11, 2012 by Jetty
Filed under AIFW, Amsterdam, Featured Items, Streetwear
What are you wearing during the fashionweeks? Your Jil Sander-shoes, your latest Prada-shirt or that vintage Gucci? Maybe we’ll spot you in Paris, Milan, New York or Amsterdam. During the fashionweeks we refresh our streetwear posts regularly. We don’t judge, we’re not the fashion-police, we just enjoy fashion and your own personal style. Next stop: Amsterdam Fashion Week.
Sjaak Hullekes Amsterdam Fashion Week Preview
Japan inspired
After his Moroccan inspired collection last season, Sjaak Hullekes will present a Japan oriented collection of menswear this time. “I was inspired by Japan from before and after the industrialization. People in Japan really focus on tradition. Sepia pictures of traditionally dressed people in front of a flat were the starting point. Besides the Japanese style is just very beautiful. I love the folklore aspect of their way of dressing”, Sjaak says.
Details
The Japanese influences will be visible through the details of the clothes. “Menswear is always very much about details and with this collection it’s no different. You’ll recognize the Japanese style through the standing colors, certain fabrics, dessins and the Eastern overlap we used.”
Min‘yō
The Japan theme reaches even further. “The music, the colors and the title of the collection are Japan inspired as well. We’ve used faded colors, which we’ve seen in the sepia pictures, like beige, faded green, navy and brown/orange shades. The title of the collection is Min‘yō, which is traditional Japanese music. It represent the idea of continuing something and passing it on, which really appealed to me.”
Unconstructed
Throughout the new spring/summer collection, which will feature around thirty looks, the deconstructed signature of Sjaak Hullekes will be visible. “With most of my designs you can really see how they are created. I always look for fabrics and colors that give a design a certain strength. Plus, something has to feel really comfortable, like some of my jackets which are not lined.”
Casual chic
“The casual part of the collection is bigger this time than before. This because I personally really wanted to extend it. I want to wear more casual pieces myself. Therefore you’ll see more short jackets and safari jackets. One of the deconstructed jackets is my absolute favorite; it’s insane! It has a terracotta shade and we’ve used a contrasting fabric for both the color and the pockets. I think and hope it is going to do well.”
Head to toe
Sjaak recently launched his own perfume and will launch a collection of underwear (this collection will not be shown during Amsterdam Fashion Week) very soon; all part of the bigger plan. “I really feel the need to be able to dress a man from head to toe. I want to be a complete fashion house. The underwear, which is a very basic brief in both white and navy, arrives next week and will be sold quickly after that.”
New projects
“We’ve also just introduced our made to measure service, we are looking for our own store in Amsterdam and we’re working on a business-to-business level with companies like Microsoft, which is so much fun.”
Sjaak Hullekes will present his new menswear collection on Saturday 14 July at 06.00 PM
This was Amsterdam Fashion Week FW2012
February 2, 2012 by Jetty
Filed under AIFW, Amsterdam, Backstage, beauty, Events, Fashion, Featured Items, General, make-up, Media, People, Presentations, womenswear
Fashion is vaporized. All cameras are packed. Make up dissolved. The stage disappeared. This 16th edition of Amsterdam Fashion Week attracted almost 20.000 people. Visitors enjoyed the vibe and nice shows, to name some highlights: the openingnight with Bas Kosters and Sjaak Hullekes, the Lab-shows, Sage & Ivy-show, SIS by Spijkers & Spijkers, Jan Boelo and the Cast Iron-show. A special thanks to the organization of Amsterdam Fashionweek who made it all work out smoothly.
We’re on our way already to the next fashionweeks in New York, London, Milan and Paris.
So we’ll meet again.
Said Mahrouf & Dennis Diem Catwalk Fashion Show Amsterdam FW2012
January 30, 2012 by Jetty
Filed under AIFW, Amsterdam, Fashion, Featured Items, womenswear
Sunday night Amsterdam Fashion Week came to an end with not one but two fashion shows, sponsored by Flower Fashion Group.
Dennis Diem
Dennis Diem’s collection ‘The Asphalt Jungle’ (inspired by this film noir film) was based on the beauty of the orchid. It included stunning corsets and bodysuits (Diem’ signature) made out of beautiful reptile scales, in black and off white. They were combined with incredibly high heels, with which Diem tried to change the charisma of a woman.
Besides the floral theme and the scales there were more nature-inspired influences in his designs. A black top was decorated by feathers, a light bodysuit was made out of white fur and bones and skulls were used for accessories (necklace and clutches) and those towering high shoes.
Like Mahrouf Diem also opted for very feminine touches like ruffles and floral shapes. He even ended his show with an exquisite white (bridal) gown. Still, his collection was completely different from that of Mahrouf. Diem added more of an edge to his looks and creatively showed off his handcraft skills in his details.
It might not have been the most wearable collection of the Amsterdam Fashion Week, but Diem certainly wowed us with his designs. We assume it won’t take long until Lady Gaga orders one of his unique looks to make a special appearance. Hats off for Diem for holding a great closing show. It might even be one of the best of the week.
Said Mahrouf
On a catwalk decorated with floral art Said Mahrouf was the first one to show his new collection inspired by roses and orchids.
During his fashion show debut in Amsterdam he showed summer dresses in off white and pretty pastels. Short playful dresses were followed by long elegant gowns. They all had fun and feminine details like asymmetry, ribbons, bows and twisted fabrics. The collection breathed summer, especially with the light yellow and green eye make-up.
A beautiful bridal gown with a subtle train and a white bouquet was the last look of Mahrouf’s super feminine collection. It perfectly combined the elegant collection and the show’s floral theme. How lovely!
Dennis Diem & Said Mahrouf Frontrow Catwalk Fashion Show Amsterdam FW2012
Who sat next to whom at Dennis Diem and Said Mahrouf?
Check out the front row of the last Amsterdam Fashion Week shows below.
Streetfashion Amsterdam Fashion Week FW2012 Day 5
January 29, 2012 by Jetty
Filed under AIFW, Amsterdam, Streetwear
What are you wearing during the Amsterdam Fashion Week? Your Prada-shoes, your latest Raf Simons-jacket or that vintage Gucci? Maybe we’ll spot you in Paris, Milan, New York or Amsterdam. During the fashionweeks we refresh our streetwear posts regularly. We don’t judge, we’re not the fashion-police, we just enjoy fashion and your own personal style. Next stop: Amsterdam Fashion Week.
Monique Collignon Couture Front Row Catwalk Fashion Show Amsterdam FW2012
Who visited the Monique Collignon Couture show today? Check out the front row gallery below.
Jan Boelo Front Row Catwalk Fashion Show Amsterdam FW2012
Check out the star studded front row of the Jan Boelo fashion show.
It’s all in the Family: Jan Boelo
January 29, 2012 by Jetty
Filed under AIFW, Amsterdam, Featured Items
This edition of Amsterdam Fashion Week we focus at designers and their biggest supporters: their family. Where would they be without their mom, dad, brother(s), sister(s)and or grandma’s? They help finishing their designs, they drive the car, they cheer them up and cry emotional tears. The next family we would like to present is Jan Boelo with his brother Bas.
