Gestuz Catwalk Fashion Show Amsterdam FW2012

Minimal meets French rock ‘n roll’, according to designer Arina Woron and CEO  Sanne Nielsen that’s the way to describe the fall collection of Danish label Gestuz best. The collection called ‘through rocks and waves’ shows nature around the Danish costal scenery in it’s most rough but elegant way.  The inspiration for the theme came from the work of Kirsten Klein, a Danish photographer who makes pictures of nature. ‘We wanted to show raw nature, old and destroyed. As a starting point we took little pieces of different photo’s from Kirsten and put them together to make it one.’ The actual result you see in the print dresses and shirts.

And not only the prints reflect the theme perfectly, it’s also the use of fabrics like lace, wool, silk and leather, which made some interesting combinations.  Like a cotton lace maxi-dress combined with a leather jacket, biker trousers with a casual denim blouse or a sequin dress. ‘We really played with soft and rough elements and combined them in one look. Like the sequin dress which looks really soft and feminine, but the sequins are made of actual metal which gives it that rough edge.’ And if you want to give a dress some sharpness, just wear some biker boots underneath it.

Also the colors came straight out of nature, like olive green, black, gray and dusty red. ‘We use a lot of dark colors, so the red is to soften it up a bit and add some color to the collection’.

The Danish label shows what the Scandinavians designers are best in: making wearable clothes, simple, clean and elegant but always with a personal touch. And in this case,  the rock ‘n roll worked really well.

by Eva Dusch