Ralph Lauren Catwalk Fashion Show New York SS2017

Earlier this New York Fashion Week Tommy Hilfiger made sure his Tommy Pier and the consumer’s ability to shop his catwalk clothes right away was trending. Today the other all American designer brand stepped into the same see-now-buy-now territory. A completely new move for the preppy brand that shut down the block on Madison Avenue and had both Julianne Moore and Jessica Alba witness the spectacle. Yet as modern as this decisions was, as classic appeared the Ralph Lauren collection. Buffalo checked shirts and heavy leather jackets, Navajo printed pieces and long fringed dresses topped off with cowboy hats. The fresh faces of catwalk stunners like Bella and Kendall seemed to be the only key to tell this was actually a 2017 collection. And why wouldn’t the designer stick to his winning formula? He divided his show into Western and Art Deco parts. And to make sure his show would be one to remember Ralph Lauren sent out a vibrant finale filled with satin and sequined dresses in bright colors. Not all the most desirable unique and contemporary pieces you’d want to get your hands on straight away. But the real RL-fans can eat there heart out tomorrow morning when the designs hit the stores.