MaryMe-JimmyPaul SS2014 Amsterdam Fashion Week

We have to miss Bas Kosters’ spectacle fashion shows this season, but tonight’s MaryMe-JimmyPaul collection was a nice surprising alternative. The designers presented an interactive show as the closing act of this Amsterdam Fashion Week opening night. Sponsored by Vodafone so phones were included in the interactive part. The audience was able to live vote for the looks while they were going down the runway. Doll-like dressed up models with pastel shades wigs and heavy make-up playfully walked the catwalk. They were dressed to the extreme sporting high heels, knee high boots, printed suits and spectacular fluffy/fur-like dresses and tops. With every look the outfits became more colorful, platform shoes got higher and the audience wilder. After the last look; the most hated and most loved models re-appeared. The finale for sure put a smile on everyone’s face when ‘ the designers’ were brought on stage and turned out to be two very tanned, strong bodybuilders in bikini. Bas Kosters too gave his sign of approval by enthusiastically applauding from the front row. What a spectacle; Amsterdam Fashion Week is officially started now!